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What Can Advertisers Learn from the 2025 Social Ads Benchmark? Trends and Strategies to Apply
Advertising, Blog Posts, Marketplace, News
DDMA Social Advertising Benchmark 2025 in the Netherlands reveals advertisers are refocusing on conversion campaigns (especially on Meta), and B2B marketers are diversifying their platform mix, and moving towards Meta. To turn this trend into a strategy, advertiser should embrace a multi-platform strategy, align each channel with clear funnel goals, and adapt their choices to industry-specific performance trends.
Marketplace Trends and Black Friday Shopping Behavior: What Business Owners Need to Know
Amazon Marketplace, Black Friday & Cyber Monday, Blog Posts, Bol Marketplace, Marketplace, News
European marketplace trends show that Amazon remains dominant in some countries, such as Italy, Germany, France, Spain, Austria, and the United Kingdom. But local platforms still win in specific countries. Black Friday continues to drive strong sales, especially among Gen Z and Millennials.
Case Study: Signify – Light Gallery
Amazon Ads, Amazon Marketplace, Blog Posts, Bol Marketplace, Case Studies, News
Signify transformed its marketplace approach into a scalable growth engine. This case shows how strategy, smart bundling, dynamic pricing, and strong tooling led to 5x revenue growth while keeping full control over brand, margins, and operations.
Scaling Your Brand in Europe, with a D2C Performance Agency
Advertising, Blog Posts, News
The D2C model is rapidly growing across Europe, giving brands full control over their sales, data, and customer relationships. But expanding successfully requires overcoming logistics, cultural, and regulatory challenges. Partnering with a performance agency like 10XCREW helps brands scale efficiently through data-driven marketing, channel management, and measurable strategies that drive sustainable growth.
iRobot Files for Bankruptcy: What It Means for D2C Brands
Amazon Marketplace, Blog Posts, Marketplace, News, Share of Voice
iRobot’s bankruptcy is not just a tech story. It is a warning for D2C brands. Losing visibility leads to losing market share. This article explains what happened, why competitors won, and what brands should monitor now to avoid the same fate.
Be prepared. Customers are browsing for joy, not errands!
Advertising, Blog Posts, News
Customers no longer wait for “shopping time.” They browse, compare, and share for fun. With 75% thinking about shopping several times a week, discovery can happen anytime. Here’s how brands can create experiences that make shopping feel like entertainment—and turn curiosity into conversion.
From Amazon to TikTok: What We Learn from Pacvue Q3 Benchmark Report
Amazon Ads, Amazon Marketplace, Blog Posts, News, TikTok
Pacvue’s Q3 2025 EU Benchmark Report shows how brands balanced performance on Amazon Ads and discovery on TikTok. Sponsored Products spend increased, conversion rates grew, and TikTok proved essential for holiday shopping inspiration. Q4 will reward brands that combine automation, data, and creativity to stay ahead.
Europe’s Black Friday: Everything You Need to Know
Advertising, Blog Posts, Marketplace, News
Black Friday has transformed Europe’s retail landscape, evolving into a multi-week shopping season that drives billions in sales. From the UK’s deal-driven shoppers to France’s ethical focus and Germany’s structured approach, success means tailoring strategies to local behaviors. For brands, it’s more than discounts, it’s about creating value, trust, and long-term customer loyalty.
Swiss Marketplaces are Quietly Stealing the Show: Poised for Rapid Growth in 5 Years
Blog Posts, Marketplace, News
Switzerland, with the highest purchasing power in the German-speaking world, is entering a new phase of marketplace growth. McKinsey projects strong expansion over the next five years, driven by C2C platforms, property classifieds, and automotive listings. For brands and sellers, Switzerland offers a unique mix of stability, income, and digital opportunity.